Our first collection is inspired by our home in North County San Diego. A string of laid-back coastal towns stretching from La Jolla to Oceanside. Each town has its own unique personality, but we're united by our love for the beach, perfect weather, and a lifestyle you can't really find anywhere else.

North County is a special place. We've got fun waves, legendary skate spots, incredible taco shops, and world-class golf. On any given day you'll find surfers paddling out at dawn, kids cruising downtown on their skateboards, families walking dogs on nature trails, and friends sneaking in a quick nine before sunset. Sometimes it's the same person doing them all...

This place has been a breeding ground for surf and skate culture since the 60s, and lately it's become a major hub in the golf world too. It's alive with eccentric characters, legendary athletes, and iconic brands.

There's something about North County that attracts people who think creatively and pursue unconventional paths. Growing up immersed in that energy shaped everything about us. It's what drove us to start Seagrass.

Our first collection is a love letter to home. A tribute to two local tracks that represent everything we love about this place: Goat Hill Park and Encinitas Ranch.